Tata Consumer Products (TCPL) has partnered with food delivery platforms like Domino's Pizza and Zomato to strengthen its direct distribution model and ensure steady supply of its essential products. Through these partnerships, TCPL intend to safeguard people's health by giving them alternate channels to buy its food and beverage offerings.
The partnerships leverage complementary strengths to ensure essential products reach the doorsteps of consumers who need them. These channel partnerships have been done in a phased manner, with Flipkart being the first e-commerce platform to enable the availability of its essential products in Mumbai, Bengaluru and Delhi. On Domino's Pizza app, this service will be available under ‘Domino's Essentials’ for consumers in Delhi, Mumbai, Bengaluru, Chennai, Hyderabad and Kolkata. In an alternate distribution model, Tata Consumer Products' distributors will list as marketplace sellers on Flipkart, Domino's Pizza, Zomato and other platforms.
Tata Consumer Products (formerly known as Tata Global Beverages) is a focused consumer products company uniting the food and beverage interests of the Tata Group under one umbrella.
Company Name | CMP |
---|---|
Tata Consumer Produc | 1117.40 |
CCL Products (India) | 586.50 |
Mcleod Russel | 25.35 |
Goodricke Group | 172.00 |
Jay Shree Tea | 103.50 |
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