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Indian Hotels inches up on launching zero-touch service transformation ‘I-ZEST’

05 Aug 2020 Evaluate
The Indian Hotels Company is currently trading at Rs. 76.95, up by 0.05 points or 0.07% from its previous closing of Rs. 76.90 on the BSE.

The scrip opened at Rs. 77.35 and has touched a high and low of Rs. 77.90 and Rs. 76.85 respectively. So far 32424 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 162.95 on 23-Sep-2019 and a 52 week low of Rs. 62.10 on 18-May-2020.

Last one week high and low of the scrip stood at Rs. 79.75 and Rs. 76.15 respectively. The current market cap of the company is Rs. 9157.29 crore.

The promoters holding in the company stood at 40.75%, while Institutions and Non-Institutions held 43.71% and 15.54% respectively.

Indian Hotels Company (IHCL) has launched I-ZEST (Zero-Touch Service Transformation), a suite of digital solutions across its hotels under its brands --Taj, Vivanta and SeleQtions. I-ZEST's digital features will further ensure social distancing for both guests and associates, while maintaining secure and seamless services.

The digital initiatives come on the back of the company's foray into food delivery service from its iconic restaurants via a dedicated mobile app. Digital enhancements will span guest experiences from pre-arrival to departure, offering zero to minimal touch options through innovative facilities such as digital pre check-in registrations to contactless guest access to their rooms via optional digital key cards.

Indian Hotels Company and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces and recognized as one of Asia's largest and finest hotel company. It operates in the luxury, premium, midmarket and value segments of the market.

Peers
Company Name CMP
The Indian Hotels Co 737.20
ITC Hotels 158.85
Mahindra Holi.&Resor 199.15
EIH 303.70
Chalet Hotels 872.55
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