Raymond rises on plans to launch ‘made-to-order’ garments for women

19 Feb 2013 Evaluate

Raymond is currently trading at Rs. 352.60, up by 0.80 points or 0.23% from its previous closing of Rs. 351.80 on the BSE.

The scrip opened at Rs. 352.00 and has touched a high and low of Rs. 354.90 and Rs. 351.50 respectively. So far 11829 shares were traded on the counter.

The BSE group 'B' stock of face value Rs. 10 has touched a 52 week high of Rs. 488.90 on 11-Dec-2012 and a 52 week low of Rs. 327.60 on 30-Aug-2012.

Last one week high and low of the scrip stood at Rs. 366.85 and Rs. 332.50 respectively. The current market cap of the company is Rs. 2159.07 crore.

The promoters holding in the company stood at 39.93% while Institutions and Non-Institutions held 32.18% and 26.52% respectively. 

Raymond, the major textile brand is planning to please women by offering ‘made-to-order’ garments for women from its manufacturing facilities based in Bangalore. Currently, it has ‘Made-to-Measure’ - customized solution market with only 45 outlets, as the high margin ‘customized tailoring’ is still niche in India.

The company has taken this initiative after moving out from the women’s wear category with its ready-to-wear brands such as Parx and Color Plus. But it continues to have women’s wear under its flagship readymade brand of Park Avenue in the western formal wear category.

Raymond Share Price

1530.15 -50.00 (-3.16%)
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