Mandhana Industries, an integrated textile company has inked pact with online shopping portal Myntra, in order to take its ‘Being Human’ apparel online over the next two months. Other than Myntra, the apparels will also be made available through the beinghumanclothing.com portal. However, the logistics will be handled by company’s partner, as they have delivery centers across 480 cities.
At present, it has a potential customer base with 20 million online fan followers of Salman Khan. The textile firm is also planning to launch women’s wear in the mid to premium range next month, followed by kids’ collection early next year.
