Ashok Leyland’s UK arm -- Optare -- has entered into strategic partnership agreement with Dawsonrentals, one of the leading asset rental business companies in Europe.
With this partnership pact, Optare will get an order for 50 new buses from Dawsonrentals while Dawsonrental will get access to Ashok Leyland’s (ALL’s) international sales force to facilitate disposal of its used vehicles in right-hand-drive markets
Optare is one of the key acquisitions made by Ashok Leyland to penetrate into European markets. In 2010, Ashok Leyland acquired 26% stake for around Rs 28 crore and in 2011 further it increased its stake in Opatre.
