Mafatlal Industries, Arvind Mafatlal group’s company is likely to increase its existence in tier 2 and 3 cities with a larger fabric portfolio. The company has taken this decision considering saturation in metro markets. It has added denim in its fabrics portfolio apart from the usual yarn dyed suiting, voiles, linens and bleached white fabric.
The company is planning to go slow on expanding its own readymade brand. It, its retail network of stores under Mafatlal Family Shops is getting refurbished with a new look and logo and product portfolio.