Bata India is aiming to expand its footprint and increase same-store sales growth by prioritising its top six brands. It also aims to expand the presence of its successful Floatz brand across more stores with a fresh range, while also leveraging the momentum from the successful launch of its Power apparel.
The company's retail network now spans over 1,850 stores, including over 500 franchise stores, 650 plus sneaker studios, and over 125 Hush Puppies stores. Its distribution network has also expanded to over 1,500 towns, and with technology in-store availability increasing to 72 per cent.
Bata India is the largest retailer and leading manufacturer of footwear in India and is a part of the Bata Shoe Organization.