Brand Concepts has entered into a long-term licensing contract with ABG Juicy Couture LLC to launch Travel & Fashion Accessories of the iconic fashion and lifestyle brand, Juicy Couture in India. The company has become the official product licensee for Women’s Handbags, Small Leather Goods, Travel Gear, Socks & Caps and will now design, manufacture, and retail the same across all channels in India.
The company will introduce Juicy Couture’s latest fashion offerings to Indian consumers through a mix of exclusive brand stores, multi-brand stores and digital commerce platforms. Both companies aim at leveraging the Juicy Couture brand name and position as a leading lifestyle brand, and establish competencies in operating a robust omni-channel retail network, while also scaling local manufacturing and driving sourcing efficiencies.
Brand Concepts is a premier resource for licensed fashion and lifestyle brands in category - travel gears, bags and accessories.
