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Mini Diamonds’ arm to launch exclusive e-commerce platform for lab-grown diamond jewellery

30 Jul 2025 Evaluate

Mini Diamonds’ (India) wholly-owned subsidiary -- Namra Jewels is all set to officially launch its exclusive e-commerce platform--www.namrajewels.com--on August 4, 2025. This strategic digital initiative marks a significant step in expanding MDIL’s presence in the direct-to-consumer retail segment for lab-grown diamond jewellery. 

The online store will offer a wide range of 14KT BIS Hallmarked and IGI Certified lab-grown diamond jewellery, catering to the evolving preferences of modern consumers seeking ethically sourced and affordable luxury. The platform enhances accessibility for customers across India and overseas, offering a seamless and secure shopping experience, along with flexible payment options.

The launch of NamraJewels.com is expected to complement MDIL’s existing retail and distribution channels, while also contributing to improved margins and long-term profitability by leveraging the operational efficiencies of digital commerce. 

Mini Diamonds (India)  (MDIL) operates in one segment which is Jewellery manufacturing. The main object of the company is to process latest semi-automatic spinning mills for polishing diamonds & also computerized laser machine for sawing, crafting & cleaving.


Mini Diamonds (I) Share Price

15.51 -0.03 (-0.19%)
07-May-2026 12:31 View Price Chart
Peers
Company Name CMP
Titan Co 4276.00
Kalyan Jewell.India 408.70
Rajesh Exports 124.00
Senco Gold 344.40
Thangamayil Jeweller 4035.65
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