Stove kraft has planned to significantly scale its retail footprint, targeting 500 exclusive stores by April 2027. The company’s journey of consistent performance and sustained growth reached an important milestone recently with the successful launch of over 300th standalone Pigeon business exclusive outlets led by its flagship brand, Pigeon. This milestone signals Stovekraft's strong momentum, reinforcing its deep connect with households across India.
The company’s retail expansion has been carefully designed to cater to the evolving needs of consumers across India’s diverse markets. With an emphasis on both metro cities and smaller towns, Stovekraft has already made significant inroads into Tier 1, 2, and 3 cities, and is now intensifying its focus on North and West India for the next year. In particular, states like Uttar Pradesh, Maharashtra, Madhya Pradesh, and Bihar are expected to see a proliferation of Stovekraft’s retail presence as the company works to ensure its products are accessible to more customers.
To support this ambitious retail expansion, Stovekraft is actively inviting franchise partners to join its growing network of exclusive stores. The company’s franchise model offers a compelling opportunity for entrepreneurs, with a rent-sharing arrangement that lowers the barrier to entry and ensures mutual profitability. Franchisees benefit from end-to-end support, including assistance with site identification, marketing, staff training, legal agreements, and ongoing operational guidance. This approach not only accelerates Stovekraft’s expansion goals but also empowers local business owners to become part of a trusted and high-growth brand.
Stove kraft is the largest kitchen appliances company in India. It offers premium kitchen solutions through wide range of products including pressure cookers, non-stick cookware, gas and induction cook tops, mixer grinders, chimneys and hobs among others.
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