Pritish Nandy Communications has entered into a licensing agreement with Shemaroo Entertainment, for the exploitation of satellite and digital rights of 18 titles of its film library.
This licencing deal demonstrates the company’s strategic push to monetize its content portfolio across multiple electronic platforms. This partnership highlights the company’s ongoing efforts to maximize its revenue streams of its content assets.
Pritish Nandy Communications a publicly listed Mumbai-based Indian content company founded by Pritish Nandy in 1993.
