Butterfly Gandhimathi Appliances is eyeing to achieve growth of 25% to 30% in its branded retail sales for Financial Year 2013-14. By the end of Q2 FY14, the company has already launched 50 new SKUs and is on track to bring a total of 70 to 75 new SKUs as planned for the Financial Year 2013-14. The company’s business in new markets is steadily improving.
Butterfly Gandhimathi Appliances, owners of the ‘Butterfly’ brand, is the leading manufacturer of home appliances in India. Its products include kitchen appliances that are at par with excellence in quality and durability.