Mini Diamonds’ wholly owned subsidiary - Namra Jewels is all set to launch new collection of gold and silver idols weighing around from 20 to 100 grams on the auspicious occasion of Dussehra. The launch will mark the company’s entry into the segment of precious metal idols, further expanding Namra Jewels’ product portfolio beyond its existing jewellery collections.
Gold and silver have traditionally held an important place in Indian households, particularly during religious occasions and festive celebrations. With this introduction, Namra Jewels aims to cater to customers seeking precious metal products for personal worship, festive purchases and gifting. The collection will combine traditional significance with contemporary craftsmanship, offering customers thoughtfully designed products suited to both personal and gifting occasions.
The introduction forms part of Namra Jewels’ broader strategy to diversify its offerings and address additional consumer segments. By expanding into traditional and occasion based products, the brand intends to strengthen its presence in the festive market while creating further opportunities for customer engagement and long-term retail growth.
Mini Diamonds (India) is engaged in business of manufacturing, Trading & Exporting of Cut & Polished Diamonds / Studded Jewellery.
