PVR’s bowling brand set to double number of centres to 12 across the country

19 Dec 2013 Evaluate

PVR’s bowling brand PVR BluO is all set to double the number of centres to 12 across the country in the next three years. In this regard, the company has already invested Rs 100 crore and additional Rs 80 crore to Rs 100 crore will be invested.

Meanwhile, PVR BluO has opened its sixth bowling centre at Chandigarh, spread over 38,713 square feet of area. Rest of these centres are in Bangalore (2), Delhi-NCR (2) and one in Pune with 135 bowling lanes.

PVR BluO, which has been positioned as entertainment zone, is a joint venture between PVR and Thailand based Cineplex Group.

PVR is engaged in the business of film exhibition. The company operates other business such as providing content, film distribution and Entertainment Park through its subsidiaries.

 

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