Maruti Suzuki plans to launch new premium sedan by end of 2014

21 Feb 2014 Evaluate

Maruti Suzuki India, country’s largest car maker is planning to diversify into new segments with the launch of a new premium sedan by the end of 2014. The new car would see Maruti enter the price bracket of Rs 9.5 lakh and Rs 12.5 lakh - a segment where Maruti is not currently present. The company is looking to fast-track its entire range of product pipeline in an effort to protect its share of the passenger vehicle market. The company is also planning to launch at least 12 new cars by 2017.

Maruti Suzuki has reported 11.06% fall in its production to 109,342 units in January 2014 as compared to 122,936 units in same month last year. Of total, the company has manufactured a 44,411 vehicles under mini segment (including Alto, A Star, Wagon R), down by 22.21%, as against 57,095 vehicles manufactured in corresponding month previous year.

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16397.00 47.05 (0.29%)
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