Eveready Industries hike batteries’ prices

20 Mar 2014 Evaluate

Eveready Industries India has hiked the prices of its batteries. The company has hiked the price of pencil size batteries by Rs 5 - 10 per strip of 10 batteries and for all D size batteries by Rs 10 per box of 20 batteries.

The company has increased the prices due to continuous upward trend in cost of materials and overhead expenses had adversely impacted the cost of batteries. The realization will go up by 3% to 8% - through increase of MRP’s from April, 2014.

Eveready is the market leader of dry cell batteries selling more than 1.2 billion units annually. Apart from dry cell batteries, Eveready is also the market leader in flashlights selling in excess of 26 million units per year Eveready also markets rechargeable lanterns and devices, CFL, GLS lamps & other lighting products and packet tea. Eveready has an extensive distribution network of 4000 dealers reaching all the way upto 5000 population towns.

Eveready Inds. India Share Price

329.35 -0.15 (-0.05%)
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