Pune E - Stock Broking Ltd - Stock Valuation and Financial Performance

Pune E - Stock Broking Limited was originally incorporated as ‘Pune E - Stock Broking Private Limited’ a private limited company under the provisions of Companies Act, 1956 with the Registrar of Companies, Pune pursuant to a certificate of incorporation dated June 23, 2007. Pursuant to the scheme of Amalgamation under section 230 to 232 and other applicable provisions of the Companies Act, 2013, PSE securities Limited and Vraj Share Services Private Limited was merged into the Company vide order of National Company Law Tribunal, Mumbai Bench dated September 21, 2017. Consequent upon conversion of the Company into public limited, the name of the Company has changed from ‘Pune E - Stock Broking Private Limited’ to ‘Pune E - Stock Broking Limited’ and a fresh Certificate of Incorporation dated January 07, 2020 was issued by the Registrar of Companies, Pune.

Pune E - Stock Broking (PESB) is a company known for its significant presence and achievements. Founded in 2007, PESB embarked on a remarkable journey that has been characterized by a series of strategic amalgamations, pioneering IT initiatives, and an unwavering commitment to expanding its reach and influence within the financial services sector. This comprehensive profile provides a detailed exploration of the pivotal milestones that have not only defined PESB's extraordinary trajectory over the years but have also contributed to its enduring success. The company primarily offers platform to its clients for execution of trades (Equity, Futures & Options, Currency, and Commodity) with the Stock Exchange (NSE, BSE, MCX) through CTCL (Computer to Computer Link) Terminals, Web Interface & Mobile App (Android & iOS). Company’s client base includes Authorised Persons (spread across 10+ Cities) as well as Direct Clients. Total count of client was 60,640 as of March 2023. The company has 2 branch offices in Ahmedabad & Delhi.

The company’s business from Authorised Persons (AP) involves registration of the AP as per the requirements of SEBI & Stock Exchanges. The AP brings clients by offering all the required services like account opening, KYC, trade execution, query resolution & client servicing at his own costs. AP decides the amount of brokerage to be charged for the clients during the account opening process & based on the defined slab rates, brokerage gets charged to client at every trade. PESB retains a fixed portion of that brokerage for offering the infrastructure & back-end support. Thus, collection of all the brokerage is done by PESB accounted as Revenue from operations & it disburses the sub-brokerage on a monthly basis to the APs accounted as Expenses.

Business area of the company

The company is a corporate broking house that strives to assist clients in realizing their investment goals, through the use of latest technology, in-depth market research and state-of-the art analytical systems.

Services of the company

• Client broking
• Depository participant
• Mutual funds
• Corporate deposits
• Currency trading

History and milestones 

• 2007: Incorporation of the Company.
• 2008: Registered as trading member at Bombay Stock Exchange Limited and National Stock Exchange Limited.
• 2017: PSE Securities Limited and Vraj Share Services Private Limited was amalgamated with and into the Company.
• 2019: Became a member of The Multi Commodity Exchange of India Limited (MCX).
• 2020: The Company was converted from Private Limited to Public Limited.
• 2020: Addition of Mutual Fund Distribution and the introduction of Margin Trading Facility.
• 2020: Obtained the certificate of registration as Depository participant.
• 2020: Launched the ODIN web.
• 2020: PESB launched the Trading App.
• 2021 Obtained membership as a Self-Clearing Member (SCM).