Key Metrics 
Check Before You Invest 
10 Yrs X-Ray 
Valuation 
Analyst Note 
Qtr. Results 
Financials 
News 
About
DAPS Advertising Ltd (543651)
Share Analysis – Quality, Valuation Zone, Price Trend & DeciZen Rating BSE: 543651 NSE: Advertising & Media | Small Cap | DAPS Advertising Share Price
₹22 0.00 (0.00%)
As on 25-Sep'26 16:59
DAPS Advertising Ltd (543651)
Share Analysis – Quality, Valuation Zone, Price Trend & DeciZen Rating BSE: 543651 NSE: Advertising & Media | Small Cap | DAPS Advertising Share Price
₹22 0.00 (0.00%)
As on 25-Sep'26 16:59
Key Metrics
Valuation Multiples
Market Cap
₹11 Cr.
Current Price
₹22
52-Week Low / High
₹12 / 28
TTM EPS
-
TTM Sales
-
Book Value per Share
-
P/E Ratio
Industry PE
19
Price to Book (P/B)
Price to Sales (P/S)
EV/EBITDA
Dividend Yield
0%
Profitability Efficiency
Return on Equity (ROE)
%
Return on Capital Employed (ROCE)
%
Return on Assets (ROA)
%
Operating Profit Margin
0%
Net Profit Margin
-%
Gross Profit Margin
0%
Growth Momentum
1-yr vs 3-yr growth
1-yr vs 3-yr growth
Sales Growth (1 Year)
Slowing versus 3-year growth rate
-6.34%
Operating Profit Growth (1 Year)
-
-
Net Profit Growth (1 Year)
-
-
Asset Quality
Promoter Holding
65.22%
Pledged shares (%) of Promoter's holding (%)
0.00%
Reserves
-
Equity
₹5.2 Cr.
Face Value
₹10
All Time Low / High
₹12.01 / 59.85
Check Before You Invest
M-Cap below 100cr DeciZen not available
Is DAPS Advertising Ltd a good quality company?
DAPS Advertising Ltd is a quality company, based on a multi-year financial track record.
This assessment is based on company’s performance on Revenue growth, ROCE, Equity and Assets, key margin ratios, cash conversion cycle, and debt to cash flow from operations and how it compares with its long term averages.
We have analysed the performance of the company on the following:
-
How has it performed on generating Profits?
By checking its Revenue growth, Gross, Operating and Net Margins compared to its last 5-year median.
-
How efficiently has it utilized Capital?
By checking its ROCE, ROA, ROE and its Cash Conversion Cycle.
-
How is it managing its Debt?
By checking its Debt to Equity and Cash Flow from Operations.
How does DAPS Advertising Ltd performance compare with that of its Peers?
Revenue growth of DAPS Advertising Ltd vs industry peers?
DAPS Advertising Ltd revenue CAGR is %, compared to the industry median CAGR of 0%, indicating stable growth and maintaining its market share.
Promoter shareholding and pledge status of DAPS Advertising Ltd?
Promoters hold 65.22% of the DAPS Advertising Ltd, with 0.00% of their stake pledged, indicating no pledge risk.
Stock return of DAPS Advertising Ltd over the last decade?
Over the last 3 year(s), the stock has delivered a CAGR of -13.51% based on the current price.
10 Year X-Ray :
Analysis of Financial Track Record (Data adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year end)
Data adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year endData adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year end.
What is a Financial Track Record? How to read this chart in order to understand the data present here?
Financial track record gives insight into the company's performance on key parameters over the past ten years. MoneyWorks4me’s proprietary colour codes make it easy for retail investors to gauge the company’s past performance.
DAPS Advertising Ltd has not performed well majority of the past ten years indicating its past ten year financial track record is not good
Value Creation ⓘ
| Mar'15 | Mar'16 | Mar'17 | Mar'18 | Mar'20 | Mar'21 | Mar'22 | Mar'23 | Mar'24 | Mar'25 | TTM | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ROCE % ⓘ | 29.6% | 32.4% | 33.4% | 30.7% | 9.5% | 3.8% | 20.3% | 22.8% | 9.8% | 9.9% | - |
| Value Creation Index ⓘ | 1.1 | 1.3 | 1.4 | 1.2 | -0.3 | -0.7 | 0.5 | 0.6 | -0.3 | -0.3 | - |
Growth Parameters ⓘ |
|||||||||||
| Sales ⓘ | 16 | 20.2 | 19.5 | 23.2 | 20.2 | 7.9 | 18.7 | 30.2 | 20.4 | 19.1 | 22 |
| Sales YoY Gr. | - | 25.9% | -3.6% | 19.1% | -12.7% | -61.2% | 137.7% | 61.4% | -32.5% | -6.3% | - |
| Adj EPS ⓘ | 1.7 | 2.4 | 2.7 | 3.4 | 1.1 | 0.3 | 3.1 | 3.8 | 2.1 | 2.3 | 2.6 |
| YoY Gr. | - | 35.6% | 15.3% | 25.4% | -66.6% | -75.4% | 1021.4% | 22% | -45.2% | 9.1% | - |
| BVPS (₹) ⓘ | 6.4 | 8.7 | 11.5 | 14.9 | 20.6 | 20.9 | 24 | 28.7 | 30.3 | 32.4 | 32.4 |
| Adj Net Profit ⓘ | 0.6 | 0.8 | 0.9 | 1.2 | 0.4 | 0.1 | 1.1 | 2 | 1.1 | 1.2 | 1 |
| Cash Flow from Ops. ⓘ | 1.2 | 0.3 | 0.1 | 1.4 | 0.4 | 1.4 | 0.5 | 0.9 | -0.6 | 2.7 | - |
| Debt/CF from Ops. ⓘ | 1.4 | 4.2 | 6.5 | 1.1 | 5.2 | 0.9 | 0.8 | 0.3 | -0.3 | 0.1 | - |
CAGR ⓘ
| 9 Years | 5 Years | 3 Years | 1 Years | |||||
|---|---|---|---|---|---|---|---|---|
| Sales ⓘ | 2% | -1.2% | 0.7% | -6.3% | ||||
| Adj EPS ⓘ | 3.1% | 15% | -10% | 9.1% | ||||
| BVPSⓘ | 19.8% | 9.5% | 10.5% | 7.1% | ||||
| Share Price | - | - | -13.5% | 10.6% | ||||
Key Financial Parameters ⓘ
| Mar'15 | Mar'16 | Mar'17 | Mar'18 | Mar'20 | Mar'21 | Mar'22 | Mar'23 | Mar'24 | Mar'25 | TTM | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Return on Equity % ⓘ | 31.6 | 31.2 | 26.9 | 25.9 | 6.4 | 1.4 | 14 | 17.1 | 7.1 | 7.3 | 8.1 |
| Op. Profit Mgn % ⓘ | 4.7 | 4.9 | 6.3 | 7.4 | 3.7 | 3.7 | 9.7 | 8.8 | 3.7 | 7.2 | NAN |
| Net Profit Mgn % ⓘ | 3.8 | 4.1 | 4.9 | 5.1 | 2 | 1.2 | 5.9 | 6.6 | 5.3 | 6.2 | 6.1 |
| Debt to Equity ⓘ | 0.8 | 0.4 | 0.2 | 0.3 | 0.3 | 0.2 | 0.1 | 0 | 0 | 0 | - |
| Working Cap Days ⓘ | 129 | 115 | 105 | 126 | 180 | 412 | 173 | 121 | 190 | 204 | 0 |
| Cash Conv. Cycle ⓘ | 47 | 38 | 43 | 43 | 70 | 190 | 71 | 52 | 105 | 111 | 0 |
Valuation of DAPS Advertising - Consolidated
Analyst's Notes
No data found!
Management X-Ray
Shareholding Pattern
Promoter's Holding & Share Pledging
| Pledged * | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 |
* Pledged shares as % of Promoter's holding (%)
Financials
No data found!
No data found!
No data found!
No data found!
Top 5 Mutual Funds Holding
Last Visited Stocks
Announcements
DAPS Advertising Ltd FAQs
The current trading price of DAPS Advertising on 25-Sep-2026 16:59 is ₹22.00.
Market capitalization or market cap is determined by multiplying the current market price of a company's shares with the total number of shares outstanding. As of 24-Sep-2026 the market cap of DAPS Advertising stood at ₹11.38 Cr
The latest P/E ratio of DAPS Advertising as of 24-Sep-2026 is 8.40.
The latest P/B ratio of DAPS Advertising as of 24-Sep-2026 is 0.68.
The 52-week high of DAPS Advertising is ₹27.90 and the 52-week low is ₹12.01.
The TTM revenue is Trailing Twelve Months sales. The TTM revenue/sales of DAPS Advertising is ₹22.17 ( Cr.) .
Past 10 year’s financial track record analysis by Moneyworks4me indicates that DAPS Advertising Ltd is a below average quality company.
The key valuation ratios of DAPS Advertising Ltd's currently when compared to its past seem to suggest it is in the Fair zone.
The Price Trend analysis by MoneyWorks4Me indicates it is Weak which suggest that the price of DAPS Advertising Ltd is likely to Fall in the short term. However, please check the rating on Quality and Valuation before investing.
About DAPS Advertising Ltd
The company was incorporated as private limited Company under the name “DAPS Advertising Private Limited” under the provisions of the Companies Act, 1956 vide Certificate of Incorporation dated April 29, 1999 issued by Registrar of Companies, Uttar Pradesh, Kanpur. Subsequently, the Company was converted into a public limited company pursuant to approval of the Shareholders at an Extraordinary General meeting held on March 14, 2018, and consequently, the name of the Company was changed to “DAPS Advertising Limited” and a Fresh Certificate of Incorporation consequent upon conversion from Private Company to Public Company was issued by Registrar of Companies, Uttar Pradesh, Kanpur on September 20, 2018.
The company is engaged in the business of providing advertising agency services. It is an INS (Indian Newspaper Society) accredited Company. The Company acts as an intermediary between clients and the media and its scope of services includes assisting clients in choosing the optimal advertisement channel in accordance with their budget and regional preference, designing of advertisement (through in-house team or third party), negotiating and booking ad space with chosen media agency and ensuring publication of requisite advertisement. The company’s client domain mainly includes corporate clients operating in various business fields viz. construction, education, electronics, automobiles, FMCG, jewellery, apparels, insurance, housing, hospital, financial service providers, aviation, Government organizations etc, thus providing it exposure to serve clients working in various industries and thus widening its exposure.
Business area of the company
The company is engaged in the business of providing advertising agency services offering range of advertising media services consisting of print media, electronic media and outdoor media services which covers advertisement modes such as newspapers, brochures, magazines, television channels, FM channels and display of outdoor hoardings etc.
Key Events
- 1999: Incorporation of the Company as DAPS Advertising Private Limited.
- 2013: Awarded as Best Agency in Highest Kanpur Edition Business by Hindustan Newspaper.
- 2016: Company has received “I Ate Here Awards 2015-16” form Innovative Association of Brand & Research for Best Advertising Agency, Kanpur.
- 2018: Conversion of the Company from Private Limited Company to Public Limited Company.
You have 42 views remaining as a Guest User. To get DeciZen Rating of 3,500+ Stocks based on their Quality, Valuation and Price Trend Login Now
