Chetana Education Limited was originally formed as a Limited Liability Partnership in the name and style of ‘Chetana Publications (India) LLP’ under the provisions of the Limited Liability Partnership Act, 2008 on December 30, 2017 vide Certificate of Incorporation issued by Central Registration Centre, Registrar of Companies. Consequently, its name was changed to ‘Chetana Education LLP’, and a fresh certificate of incorporation dated October 17, 2021 was issued by the RoC Subsequently, the company was converted into a public limited company under Companies Act with the name ‘Chetana Education Limited’ pursuant to a fresh certificate of incorporation dated January 21, 2024 was issued by the Registrar of Companies, Mumbai, Maharashtra.

The company is a content-based company, specializing in educational book publishing for the CBSE/State Board curriculum catering to the K-12 segment. Additionally, it provides access to educational software for learning videos (for teachers and Students) accessible through QR (Quick Response) codes, backed by a comprehensive sales and distribution network. Some of the names in its lineup include Master Key, Self-Study, Firefly, Bright Buddies, My Skill Book, Grade Me, QR series etc. Apart from publishing books, it is also involved in developing a range of digital content for enhanced understanding of topics for students and aim to make the content more viable for a better learning experience. It has over the years produced many videos that can be accessed via QR codes, which could help transform traditional content into digital formats, facilitating the students for further self-studies post school and tutorials without any additional cost. 

It has an in-house sales team working from its branches and marketing offices across India. It considers its schools, teachers and students to be its ‘touch points’ and its sales team is responsible for developing the relationships with its customers in its pre-primary, primary, secondary and higher secondary learning businesses. Along with marketing its content directly to educators and schools to place its products on prescribed and recommended reading lists, it also markets its products directly to distributors and dealers.

Business area of the company

The company is a content-based company, specializing in educational book publishing for the CBSE/State Board curriculum catering to the K-12 segment. Additionally, it provides access to educational software for learning videos (for teachers and Students) accessible through QR (Quick Response) codes, backed by a comprehensive sales and distribution network.

History and milestones

• 2017: Incorporation of the Limited Liability Partnership in the name and style of ‘Chetana Publications (India) LLP’ founded by Anil Jayantilal Rambhia and Rakesh Jayantilal Rambhia.
• 2018: Purchase of the publication undertaking from Chetana Book Depot and Chetana Publishing Private Limited. 
• 2019: Introducing blended learning programs by use of QR based books. 
• 2021: Entering into consigning and forwarding agreement for North India region. 
• 2022: Entering into consigning and forwarding agreement for South India region. 
• 2023: Introduction to Coding & Robotics 2024 Conversion of the Limited Liability Partnership into the Public Limited Company as per the provisions of the Companies Act, 2013.