Balaji Telefilms has entered into an alliance with Kolkata based company Chhayabani to create distinctive, contemporary, clutter breaking television content. Chhayabani Balaji Entertainment will be developed as a unique platform that will initially produce television content and gradually scale up to explore other creative opportunities, while also becoming a magnetic hub attracting talented people - technicians and artists, to work together in a collaborative manner.
Chhayabani is highly acknowledged for its glorious heritage in the area of entertainment, in Kolkata. This collaboration brings together two media houses with distinctive strengths to explore new formats of television presentation, create exciting high-end scripted content, while also attracting high quality talent.
Balaji Telefilms is India’s leading integrated media conglomerate with market leadership in the motion picture and television content industries, among other entertainment-led businesses.
