Balaji Telefilms’ wholly owned subsidiary - ALTBalaji will be using Amazon Cloudfront, a global content delivery network (CDN) service. ALTBalaji will have access to multi-petabytes of bandwidth in preparation of the launch of ALTBalaji service in mid-April 2017.
The company has built its platform to serve Indians globally and wanted a service provider who could support efficiently across all geographies. The company uses Xstream Mediamaker as its backend OVP and video delivery is entirely hosted by and built on Amazon Web Services (AWS), which already serves numerous global OTT platforms with over hundreds of millions of streams.
Balaji Telefilms is India's leading integrated media conglomerate with market leadership in the motion picture and television content industries, among other entertainment-led businesses.