Future Consumer’s munching brand -- Tasty Treat has introduced its range of potato chips in five flavours. It has introduced potato chips in Cheese, Sour Cream and Onion, Tangy Tomato, Classic Salt and Desi Masala Magic flavours.
Tasty Treat potato chips are filled with 40% to 10% extra chips and come in 4 different packs priced at Rs 5, Rs 10, Rs 20 and Rs 35. The products are available at all Future Group stores like Big Bazaar, Big Bazaar GEN NXT, Easyday Club, Heritage Fresh, HyperCity, Nilgiris, Aadhar, Foodworld, WH Smith and others.
Future Consumer (formerly Future Consumer Enterprise) is a holding company. It is a food company, which is engaged in branding, marketing, sourcing, manufacturing and distribution of fast moving consumer goods, food and processed food products. It also has agri-sourcing operations in India.