Eros International Media’s parent company -- Eros International Plc’s over-the-top (OTT) South Asian entertainment platform -- Eros Now has partnered with Paytm First, a subscription-based rewards and loyalty program from Paytm.
Eros Now’s collaboration with Paytm First will strengthen co-development and integration of both platforms and provide high-quality online video content to consumers. At a time when there is unparalleled growth in online payment and digital video streaming platforms, the Eros Now-Paytm First alliance will provide leading entertainment and superior content to the digital savvy consumer.
Eros International Media is a leading global company in the Indian film entertainment industry that acquires, co-produces and distributes Indian films across all available formats such as cinema, television and digital new media.
