Balaji Telefilms’ wholly owned subsidiary -- ALTBalaji has entered into partnership with Amazon Pay. Through this partnership, customers can now experience a one-click purchase using Amazon Pay and avail of a flat 50% cashback of up to Rs 150 on paying for their ALTBalaji subscription.
Balaji Telefilms is India’s leading integrated media conglomerate with market leadership in the motion picture and television content industries, among other entertainment-led businesses.