Eros International Plc, a leading global company in the Indian film entertainment industry, and HBO Asia, the regional pay TV leader is jointly planning to launch two new premium advertising-free movie channels, HBO DEFINED and HBO HITS, in India.
This landmark collaboration between two entertainment giants brings the best of Hollywood and Bollywood together to redefine the pay TV movie space in India.
This first ever exclusive alliance will also provide for the development of both HBO's existing formats for India as well as the creation of original content for the Indian television market and international distribution.
