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Swiss Military ropes in Sonali Bendre as brand ambassador for premium home appliance range

23 Jun 2022 Evaluate

To further strengthen its market presence and create a distinct brand recall in the minds of the consumer, Swiss Military Consumer Goods has roped in popular Bollywood actress Sonali Bendre as its brand ambassador for the premium home appliance range. The evergreen star will be introduced to the world, as the company's brand ambassador in an upcoming marketing campaign, well-knowned for her effervescent personality and charm. The bollywood star would add the right amount of warmth & excitement to the range of home appliances and appeal to all sections of the market.

The company’s extensive range of premium home appliances is making waves amongst customers and the trade alike in several parts of the country. With an ever-growing range, from Mixer Grinders and Winter Appliances to Ceiling Fans and Steam Irons, the Swiss Military range of Home Appliances is gaining immense popularity across geographies Pan-India.

Swiss Military Consumer Goods is primarily engaged in the business of promoting, marketing and selling lifestyle products under the brand ‘Swiss Military’.

Swiss Military Cons. Share Price

18.50 0.27 (1.48%)
17-Apr-2026 16:59 View Price Chart
Peers
Company Name CMP
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PDS 301.45
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