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RBNL’s ‘BIG RTL Thrill’ expands to Mumbai and Delhi

18 Mar 2013 Evaluate

Reliance Broadcast Network’s (RBNL) - ‘BIG RTL Thrill’, the action entertainment channel targeted at male audiences with the tagline ‘Action Ka Baap’, has strengthen its reach and has expanded to Mumbai and Delhi.

In Mumbai and Delhi, the Channel has signed deals with lndigital, Hathway, Digicable, 7 Star, JPR Spacevision, ABS, Siticable, Home Cable and Star Broadband enabling it to expand its coverage to reach out to over 6.5 million households across both cities. This move is also in line with the company’s business plan of reaching out to audiences across one million towns in the Hindi-speaking markets in a phased manner.

Reliance Broadcast Network has a multi media play in the spaces of radio, television, intellectual property, out of home and television products and specializes in creating and executing integrated solutions for clients, across the country. BIG RTL Thrill is a joint venture channel between RBNL and Europe’s RTL Group and showcases the best internationally acquired content dubbed in Hindi.

Peers
Company Name CMP
PVR 1074.05
Saregama India 360.15
Shemaroo Entertain. 103.00
Balaji Telefilms 123.00
UFO Moviez 74.33
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