Eros International’s Ra.One sets massive box office record

28 Oct 2011 Evaluate

Eros International Media (Eros Intemational), a leading global company in the Indian film entertainment industry has announced a stunning opening for Shah Rukh Khan's Ra.One, produced by Red Chillies Entertainments which released across theatres worldwide on October 26, 2011. The Diwali release has garnered a bumper gross collection of Rs 62.50 crore in its opening two days of Diwali and New Year.

Ra.One grossed Rs 26.5 crore with a net of Rs 18.5 crore on Wednesday October 26, making it the highest ever Diwali day collection in the history of Indian cinema. The second day collections on Thursday October 27, were even more impressive with the film raking in Rs 36 crore gross with a net of Rs 25.10 crore making it the highest collection ever for a single day for an Indian film. Also in the overseas market film has shown magnificent performance being the highest collections for any Indian film so far.

Business usually gets hampered on Diwali day in the evening due to Laxmi Pooja, despite which Ra.One has performed exceptionally well across the country and has proved to be the biggest ever Diwali day release. The film has opened at 95 to 100% collections from most territories and is a sure sign of one of the biggest blockbusters in the making in Bollywood. The second day figures have also broken records for the highest collections for a single day for an Indian film.

Eros International Media is a part of the Eros Group, which has an extensive film library and is in the business of sourcing Indian and other film content and exploiting it worldwide through its offices in India, UK, USA, UAE, Singapore, Australia, the Isle of Man and Fiji across formats such as theatres, home entertainment, television and digital new media.

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