Balaji Telefilms and Eloelo Group’s Story TV, the pioneering micro drama platform with over 1 crore users, have joined hands to revolutionize short-form storytelling. This strategic partnership will bring original, mobile-first micro dramas rooted in rich Indian narratives. The partnership will roll out a slate of new titles across genres, languages, and themes, featuring leading talent and innovative concepts never seen in the micro drama format.
The partnership will roll out a slate of new titles across genres, languages, and themes, featuring leading talent and innovative concepts never before seen in the micro drama format. With its pioneering legacy of iconic television serials, path-breaking films, and digital originals, the company brings unmatched storytelling expertise and decades of audience trust to this new format - making the partnership a powerful blend of tradition and innovation.
This first-of-its-kind collaboration in India’s micro drama ecosystem marks a significant step for Story TV and the company in co-creating engaging, memorable, and culturally rooted stories tailored for today’s vertical video consumption.
Balaji Telefilms is amongst the largest content production houses in Asia and Middle East with regards to delivering Hindi and regional content.
