Reliance Broadcast Network’s (RBNL) - radio arm - 92.7 Big FM, will embark on a national ‘Red Ribbon Campaign' this World Aids day on December 01, across its 45 station network. The campaign will see the radio jockey's host a radio marathon that will last for 9.27 hours non-stop.
Supported by Smita Thackeray's Mukti Foundation, the initiative is yet another noble cause at a national level from the 92.7 Big FM stable. This endeavor is to spread awareness about the virus and create an AIDS-proof India. 92.7 Big FM will discuss with listeners known and unknown facts, mis-conceptions, importance of prevention, expert advice from specialists and more.
RBNL is a multi-media entertainment conglomerate with play across radio, television, intellectual properties and out of home. It is part of the Reliance Group and specializes in creating and executing integrated media solutions for brands.
