PVR, leading multiplex chain operator, is reportedly planning to expand its network in domestic market by adding 100 more screens in current financial year to its existing network of 400 screens spread across the country. For this expansion the company will invest up to Rs 150 crore. The company will add 50% of the new screens in the metros and will be spread out in Tier-I and Tier-II cities.
PVR is engaged in the business of film exhibition. The company operates other business such as providing content, film distribution and Entertainment Park through its subsidiaries. Currently, the company has achieved the status of being India’s largest cinema chain. Recently, the company had entered into a five year strategic agreement with online ticketing firm BookMyShow.com, whereby the latter will sell tickets of the multiplex chain online across the country.
