KSS has forayed into the jewellery retailing business under the franchise model. The Digital and entertainment major is looking to open 500 stores under brand ‘Bjewelz’ with a turnover of Rs 6,000 crore in three years.
‘Bjewelz’ Brand is owned by Birla Jewels, a wholly owned subsidiary of KSS. The company also plans to invest Rs 100 crore over the next three years on branding and infrastructure.
KSS (formerly K Sera Sera) is a content production house that brings together a unique combination of film financing, production and distribution. The company has a net worth of more than Rs 240 crore and is listed on the NSE, BSE & Luxemburg Stock Exchange.
